Whether adopting new technology or adapting to a drastic shift in an organization's core focus, change is a constant in any successful business. Managers play a fundamental role in successful effecting changes across an organization, and meanwhile, humans, by nature, will often resist change out of fear of the unknown. This introductory course addresses the key issues managers face in a dynamic environment. By understanding the steps in effecting change and how to overcome resistance, a manager can successfully lead change at various levels of an organization. Click here to register #MindEdge

Leading a team through any task or project requires special skills, and an understanding of the team dynamic and politics. This introductory-level course for managers or anyone interested in leading teams, addresses the key issues surrounding leadership in a team environment. Why is leadership important to team success? What is required of a team leader to lead his team effectively? This course considers how team leaders must account for the special and unique circumstances of working in a team, where responsibility, accountability, communication, and leadership are shared. Click here to register #MindEdge

Thank you for your interest in supporting York Adult and Community Education's literacy programs through your generous donation.  Please click on the register button to donate, which will then bring you to a page where you choose the amount to donate up to $500.  (For any donation above $500, please call our office at 207-363-7922.)  Thank you!

One-on-One instruction with Adobe certified instructor Rob Underwood. You pick the date, time, and what you want to work on. This is two, one hour sessions.

Instructor: Rob Underwood

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Search Engine Optimization (SEO) encompasses the practices and metrics of trying to increase a web site's ranking with search engines. This course will engage learners through a variety of assignments that span the history and technology of the World Wide Web. Students will learn how to leverage both content and technical features in order to increase ranking while also learning about the latest tools to measure performance. These aspects are then incorporated into real-world scenarios that challenge students to apply what they have learned. Click here to register #MindEdge

Small business operators are often faced with the daunting task of advertising and building a brand with a restricted budget. They must also effectively use social media and search engine optimization to differentiate themselves from their competition and attract potential customers. This course is designed for small business owners, entrepreneurs, managers, and other professionals who want to understand the basics of small business marketing. The material explains how to utilize social media marketing, content marketing, and search engine metrics strategically to reach not necessarily a wide audience, but the right audience. After completing this course, small business owners and marketers will be better prepared to promote their services and products in the highly competitive virtual world. Click here to register #MindEdge

The emergence of eCommerce has dramatically reshaped the modern marketplace. Business owners are no longer anchored to a physical store—or stuck paying the overhead costs to operate them. Whether you know exactly what you want to sell or are still fishing around for ideas, this course will guide you through the process of generating product ideas, performing market and audience research, organizing a sourcing process, finding the best eCommerce platform, developing a shipping and fulfillment strategy, and marketing your online store to boost traffic and sales. Click here to register #MindEdge

During these three sessions you will learn basic accounting principles and how to apply them to setting up QuickBooks online for a small business or organization. The design of the course is that you'll attend the class and also do 2-3 hours of work between sessions which greatly enhances your learning.For this workshop, you have the option to receive a yearlong subscription to QB online. Upon registration, the survey provided will provide information about this opportunity. This is a live online class using ZOOM. Please take a few minutes to complete the survey included in your automated receipt so the instructor can tailor the course to meet your needs. You will want to have Microsoft Excel on your computer for this workshop and many people find it helpful to have two monitors though it is certainly not necessary to benefit from the sessions. There are two ways to accomplish this: 1) attach an external screen to your computer (contact our program if you need technical assistance with that); 2) use two computers (one for Excel and the other for the ZOOM meeting.  Instructor: Val Landry

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